SXSW 2006: Lessons Learned

I wanted to take the time to wrap up with what I felt I learned and took away from the five days I spent in Austin.

First and foremost, this event is about the people. In retrospect, I feel bad about missing out on a couple of the after parties and things like the Web Awards where 9rules and Avalonstar took home awards. It's during these times where you really get a chance to sit and chat with people. There were so many people whom I would've liked to have had the chance to talk to in greater detail.

The one regret is not having a chance to chat with Eric Meyer. He had his daughter with him and I really didn't feel comfortable approaching him with his family. Maybe next year.

One of the biggest things that amazed me was the recognition I received. Being able to introduce myself to someone and having them already know of me was incredibly gratifying. It's funny because I've become "the fixed comments guy". On top of that was having people introduce themselves to me. That was a trip and something I'll remember. Having Andy Clarke say "I hear you have a redesign in the works" considering the limited few I've shown it to proves it's a very small world.

A big surprise was the lack of cliques. Sure, you tend to find some people often hang around others but everybody was extremely approachable. The fact that I managed to spend each lunch and dinner with a different group of people was a testament to that. Near the end of the event I just stood in the hall until someone passed that I recognized. It'd go from introduction to dinner invite quickly.

For next year, I'd love to present on a panel. I feel like I have much to share and being able to contribute on a panel is just one more way of spreading the message. I was also inspired to come out with some really cool stuff. To become more than just the fixed comments guy and really create more of an impact on the industry.

See you next year.

Published March 17, 2006 · Updated September 14, 2006
Categorized as Conferences
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kartooner said on March 17, 2006

Hey Jon, it was great hanging out with you.

It's quite amazing how different your perspective changes on the "blogosphere" and web in general after attending an event such as SXSW.

For instance, the image of whatever person you had floating in your mind -- based solely on their site alone -- never matches up with how that person acts or looks in person. It's quite a testament to how important meeting in person really is, as opposed to what can be a faceless Internet.

Sorry I didn't officially get the chance to say goodbye, but, there's always email and next year as well.

In the words of Paul Harvey.. "G'day!"

Steve Ganz said on March 17, 2006

I regret that I waited unitl the last possible minute to introduce myself to you. Next year, I hope we have a chance to chat a little more. I'm definitely looking forward to seeing you on a panel.

Andrea said on March 17, 2006

It was great to meet you! Next year we will have to chat more.

PJ Hyett said on March 17, 2006

I agree completely. I only went to two panels the entire time I was there, because there was just too much other exciting stuff happening in or around the event.

Sorry, comments are closed for this post. If you have any further questions or comments, feel free to send them to me directly.